Strategic logo suite with primary and secondary logo, submark and favicon variations, delivered in all necessary formats (svg, png, etc.) for web and print.

Colour palette, a defined set of primary and secondary colours, complete with HEX, RGB, and CMYK codes for perfect consistency.

Typography pairing, a clear hierarchy for headlines and body text that is legible and reflects your brand's personality.

One-page brand guide, a simple pdf summarising your brand rules, making it easy to keep everything consistent.

Social media templates, a set of customisable templates for social media posts and stories.

Figma design system file with foundations, a complete style guide including colours, typography, spacing rules, grids, effects and a component library with a set of reusable components like buttons, input fields, modals and navigation elements, all built with best practices and clear documentation.

Component needs, I work with you to define the initial set of components your product actually needs, so you get value from day one.

60 minute handover and training call, I'll walk your team through the file, showing them how to use and expand the system effectively.

Design audit report, a detailed presentation identifying key friction points, rated by severity, with usability and heuristic evaluation, information architecture review and visual inconsistency log.

Actionable recommendations roadmap, a prioritised list of fixes, from quick wins to strategic changes, so your team knows exactly where to start.

60 minute presentation call, I'll walk you and your team through the findings and answer all your questions, ensuring everyone is aligned.